Monday 7 May 2018

What Potential Benefits Co-Branded Card Programs Can Bring To Your Business?

By Adele Lehrain


One of the major advancement in the finance sector is the introduction of digital money. A simple plastic card, which holds all your personal information and financial details, and allows you to access and use your money whenever you want, is a revolutionary product.

The Basics of a Prepaid Credit Card Since there are so many different types of payment cards that banks and other companies issue, many people usually don't know the basic difference in their functions. When it comes to a prepaid credit card, it is defined as a means that allows purchasers to access and use the money that have in their bank accounts to pay for their bills.

Many people say that a prepaid card is not a genuine credit card as it doesn't lend customers with any extra money. Rather, they are can only use the value that they own, without overspending their accounts finances. In this article, we are talking about a specific prepaid card that is related to co-branded card programs. Read on you find out how these cards and card programs can bring exclusive advantages for your company.

The Basics of Co-Branded Card Programs The issuance of a co-branded card has become a new trend in the market. All the leading companies are using this new advertising and marketing strategy, to not only promote their brand logo but also, to provide additional services to their customers and improve their shopping experience.

Co-branded Prepaid Card Programs A few companies provide their customers with an exclusive option which enables them to apply for a co-branded card. It is a regular prepaid card with more than one brand logo printed on it. The logos are usually of the company or business itself, along with the logo of Visa or MasterCard - the two leading prepaid card providers around the globe.

Since co-branded cards are associated with leading and renowned programs like Visa and MasterCard, there services can be accessed all over the globe.

Since the card is associated with one of the two major prepaid card programs, it is accepted worldwide. This adds to the convenience of your customers and improves their shopping experience.

Since the services of a prepaid card can be availed throughout the world, it doesn't bind your customers to a specific location. Using co-branded card programs reduces the risks of theft, identity frauds and other related scams.

Having funds transferred via card allows the cardholder quick access to the money, making it easier for them to continue their purchases without wasting time in lengthy transactions.

Now, it has become clear that co-branded card programs bring several advantages to your company. Hence, choose a prepaid card for your company today.




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