Saturday 13 April 2019

The Do's And Don'ts Of Reddit Video For Long Island Advertising Success

By Arthur Williams


In 2018, Reddit announced that videos hosted, on their platform, were viewed 1.4 billion times per month. The growth of video content on this platform should come as no surprise, as most people tend to gravitate toward said content, but it should indicate where business owners should place their focus. Anyone that's looking to achieve Long Island advertising success should be mindful of these do's and don'ts. They will help you generate traction on this platform, from a video standpoint.

One of the biggest "do's" of video content on Reddit, according to companies like fishbat, is to keep them as short as possible. On social media, there seems to be a preference toward "snack-sized" video content, whether it's designed to entertain, inform, or what have you. Instead of having your content go several minutes, keep them only several seconds long. This will make every video easier to consume, increasing its performance in the process.

Another rule to follow, when developing video content for Reddit, is to stay on topic. If you're the owner of a restaurant, for example, chances are that you'll want to focus on those that live in certain areas. Furthermore, you'll have to cater to specific tastes. This information should be prevalent in your content. Keep it focused, ensure that it's being directed to the right audiences, and your content will perform at a higher level.

When it comes to the "don'ts" of Reddit video, blatant advertising is one of the most noteworthy. Reddit users, across the board, are similar in the sense that they know when they're being outwardly promoted to. If this happens, they're less likely to consume what's being presented to them. Ergo, you will lose out on traffic. You have to be creative with your video content, showing what your business entails without going too far in regard to promotional tactics.

Your video content may not be entirely genuine, either, which can negatively impact the success you see on Reddit. Most of this social network's user base is comprised of young people, who are more likely to gravitate toward businesses that are transparent. They like to support establishments that give back to their communities, provide good services, and are actively involved in charities. By showcasing said genuineness, in your content, your ability to reach Reddit's massive user base will be greater.




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