Thursday 29 March 2018

Internet Marketing Companies & Stellar Advertising Campaigns For Video Games

By Rob Sutter


One of the most commonly-consumed forms of media is video games. To say that there are many titles would be an understatement, but some have sold better than others. Internet marketing companies will tell you that advertising plays a huge role in the matter. When the right campaigns are built, success is inevitable. When it comes to advertising, as far as video games are concerned, here are the titles that benefited the most.

When it comes to stellar advertising campaigns for video games, The Legend of Zelda: Ocarina of Time 3D is a great place to begin. This 3DS title was long-awaited by many fans, and the hype was further built upon by the commercials released in North America. These starred Robin Williams and his daughter, Zelda, who he named due to his love for the original game. The commercials in question undoubtedly helped this remaster of a classic game sell.

Another noteworthy video game marketing campaign, according to the likes of fishbat.com, is Mario Kart 8. Despite the Wii U's less-than-stellar success at the time, this particular racing game catapulted the system's sales several times over. It's easy to see why, given the reputation of the long-running video game series. It also proved to be one of the more favored Wii U games, as Internet marketing companies across the board can attest.

Another marketing campaign that deserves recognition is the one linked to Just Cause 3. This open-world action game sold well on its own, but the fact that Square Enix, the company behind the game, hosted a contest can't be denied. The reason for this is that the grand prize was a physical private island, which the winner could visit at their leisure. Few gaming-related contests have been as unique, and it's safe to say that it helped the game sell better.

Video games are among the most popular forms of entertainment, and it's easy to see what many of these titles have been helped by effective marketing. The examples discussed earlier are just a few that those in advertising should be mindful of. When the right campaigns are implemented, it's easy to imagine that sales can increase. While the games themselves have to be fun to play, the act of promoting them is a crucial part of the proverbial battle.




About the Author:



No comments:

Post a Comment