Thursday 16 August 2018

4 Linkedin Facts Shared By A Long Island Advertising Agency

By Arthur Williams


There are many social media platforms, but the one that professionals seem to be most attracted to is LinkedIn. In the right hands, this can provide a number of opportunities to create connections, yield sales, and grow one's business. Despite the popularity of LinkedIn, especially given that it's been in activity for over a decade and a half, there is still plenty of little-known information about the platform in question. Here are 4 tidbits regarding LinkedIn from Long Island advertising agencies.

One of the factors that social media is measured by is the number of users active on the platform. LinkedIn is no different, as it houses over 560 million users located around the world. What this means is that if you live somewhere in the United States, you might be able to connect to industry professionals located in such countries as Canada, Mexico and India. This can make for a more robust network, according to agencies such as fishbat, but there's much more to learn about LinkedIn.

When developing your LinkedIn profile, you might have noticed a section where you could list "skills." These are abilities that, as an industry professional, you can provide to the workplace. If you're a writer, for instance, you could include such skills as editing, creative writing, and press releases. The first 3 skills you're endorsed for will be immediately visible on your profile, but you can list up to 50 if you'd like. Simply choose the ones you believe to be most relevant to your skill set and industry alike.

Next, let's discuss LinkedIn Publishing, as users take advantage of it for content creation purposes. Did you know that, on average, 100,000 articles are published weekly? This speaks volumes about the importance of content on LinkedIn. Furthermore, there are various topics that can be covered in detail. These include, but aren't limited to, news stories, personal successes, and advice. These are just a few ideas that can help you make the most of the platform in question.

LinkedIn accounts have different tiers as well. A user is initially provided with a basic account, which is suitable for those that only wish to use this social media network for general purposes. However, what if a user wishes to search more often or have access to analytics? In situations like these, paid options such as Career and Business accounts exist. These are premium options that can provide deeper functionality for users across the board.




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