Sunday 1 July 2018

Tips On Choosing Web Hosting Companies For Small Businesses

By Martha Walker


In this era, one must have an online presence regardless of the size of their enterprise. To maintain an online presence, one must seek out web hosting companies for small businesses. Before embarking on this endeavor, ensure to gain some knowledge no matter how scanty on how servers work. This will ensure you understand whatever the professionals explain especially when things are not going right. A good host goes hand in hand with a great design and interactive content.

Some search engines penalize the enterprise if there are too many instances of downtime. Downtime can affect the Search Engine Results Page. One should, therefore, aim for more than 90% uptime. This means that the website will be online more often than it is offline. Often people go for the cheapest solution. The cheapest solution could mean lots and lots of downtime. This actually does more to hurt the business.

Some of the smaller firms will compromise on hardware and even have too many clients on one server. Too many clients on one server mean that there will barely be enough resources for all the clients to share. Imagine having enough food for three children but each child brings two friends home for dinner. There will be less to share. If there are too many clients, loading will be incredibly slow. The prospective clients will simply move on.

A server requires monitoring. It requires software updates. It requires scanning for viruses. It requires so many things that would often fall on the client. However, if one gets a managed server they will get all these things done. A managed server is one that has an automated support and human managers. This is better especially for an enterprise that is grasping to gain footing.

The firm itself should endeavor to provide support for the client. There must provide a pipeline through which the client can reach the firm regardless of the time with questions and concerns. The service provider must be responsive and supportive of the client in all the relevant ways.

It is always advisable to use a bigger entity. It is okay to want to support the start-ups. However, these start-ups have a weaker commitment to being a going concern. What if one morning the firm decides to close down? The site files will be lost. One will be left out in the cold and they will not realize until some damage has been done. Bigger entities are more reliable and safer in this respect.

Often designers will offer to provide the service for a fraction of the fee on their own private servers. Taking up this offer is a gateway to a slippery slope. Do not entertain this. A time almost always comes for the enterprise to move on up to a firm. Save for the awkward conversation, this is too big a risk to take with owing to the above reason.

Tiny enterprises have many costs to worry about. They have to worry about breaking even before they can think about profits. Therefore, do not overdo. Just get whatever is enough and appropriate for the size of the enterprise. It is possible to get more when the enterprise can handle it.




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